Locals Share Photos and Encourage Plastics Recycling on Social Media for a Chance to Win $100 Gift Card
Washington, D.C. (November 14, 2013)—To celebrate America Recycles Day this November 15, Plastics Make it Possible® will send a fleet of mobile recycling bins to six cities with large college campuses across the United States. Thirty brightly colored pedicabs will transport recycling bins on city streets and through college campuses to collect recyclable plastics and to raise awareness of the importance of recycling—on America Recycles Day and every day.
Five Plastics Make it Possible® mobile recycling bins will appear in Tempe, Arizona; Bloomington, Indiana; Ann Arbor, Michigan; Seattle, Washington; Boston, Massachusetts; and Washington, D.C. Residents and students in each city will be encouraged to photograph themselves or others tossing recyclable plastics into pedicab bins—and then share those photos via Twitter or Instagram using custom hashtags that appear on the pedicabs. Anyone who tags @plasticpossible and uses the custom hashtags will be entered into a giveaway for a chance to win one of five $100 gift cards per city.
“These eye-catching, roving recycling bins will personally invite people to recycle more plastics,” said Steve Russell, vice president of plastics for the American Chemistry Council, which sponsors the Plastics Make it Possible® initiative. “And then by sharing their recycling images on social networks, these eco-minded people can inspire even more recycling of plastics and other materials, on America Recycles Day and beyond.”
America Recycles Day is sponsored by the nonprofit Keep America Beautiful and is the only nationally recognized day dedicated to encouraging Americans to recycle and to seek out recycled products. Today, 94 percent of Americans have access to a plastics recycling program. In addition, consumers now can find a wide range of products made with recycled plastics, from furniture to clothing to kitchen gadgets, which gives new life to these valuable materials.
How to Enter Giveaway: To be entered for a chance to win one of five $100 gift cards per city on November 15, tweet or Instagram @plasticpossible using the custom hashtags that appear on mobile recycling bins.
For more information on how plastics help contribute to sustainability, click here.
About Plastics Make it Possible®
Plastics Make it Possible® highlights the many ways plastics inspire innovations that improve our lives, solve big problems, and help us design a safer, more promising future. This initiative is sponsored by America’s Plastics MakersTM of the American Chemistry Council. For more information, visit www.plasticsmakeitpossible.com, check out our Facebook page and follow us @plasticpossible on twitter at www.twitter.com/plasticpossible.
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The American Chemistry Council (ACC) represents the leading companies engaged in the business of chemistry. ACC members apply the science of chemistry to make innovative products and services that make people’s lives better, healthier and safer. ACC is committed to improved environmental, health and safety performance through Responsible Care®, common sense advocacy designed to address major public policy issues, and health and environmental research and product testing. The business of chemistry is a $770 billion enterprise and a key element of the nation’s economy. It is the largest exporting sector in the U.S., accounting for 12 percent of U.S. exports. Chemistry companies are among the largest investors in research and development. Safety and security have always been primary concerns of ACC members, and they have intensified their efforts, working closely with government agencies to improve security and to defend against any threat to the nation’s critical infrastructure.